Sunnyside

Bridging the gap between cannabis & wellness.

Strategy, Design, UX, Motion Design

A new kind of dispensary.

Sunnyside is one of the largest cannabis retailers in the U.S. with dispensaries nationwide. They approached us with the belief that shopping for cannabis doesn’t have to feel intimidating or taboo, and is a vital part of wellness.

We partnered with Sunnyside on their e-commerce experience to create a safe and accessible environment for the canna-curious to explore and our more experienced cannabis consumers to enjoy.

The current state of cannabis e-commerce is dull and clunky.

We optimized Sunnyside's site with a mobile-first approach, starting the customer journey from a place of trust and comfort. ☺️

Education is key. We designed customizable educational modules throughout the site experience to educate the canna-curious and give our experienced consumers some fun cannabis tips and tricks.