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Melted - For Real Heads Only
Melted - For Real Heads Only
Elements
POSITIONING THE POWER OF PLANTS
Design, Brand Refinement, UX, Development, Strategy, Copywriting
Feel the Balance
Elements of Balance tapped our team to refresh the site and refine brand expression to accommodate a larger product assortment. Beginning as a ready-to-drink (RTD) canned beverage offering by the folks behind Lokai, Zero built a site experience launching the expansion of the RTD product into a new capsule form.
Zero translated the plant-forward brand world into a digital experience that prioritizes capsule subscription conversion, relays the benefits of the ready to drink line for off-site purchase, and – most importantly – communicates the feeling of Elements.
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