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Zero is a digitally-native branding agency with offices in New York and Milwaukee. We build next generation brands and digital experiences.

Read moreabout us

WTF is a digitally-native branding agency?

A Venn Diagram of Zero Zero is at the sweet spot where traditional branding agencies and digital agencies meet. TRADITIONAL BRANDING AGENCY TRADITIONAL DIGITAL AGENCY

Got it. But why does that matter?

We believe that everything is branding. The emails you send, the code you write, the packaging people tear open. Everything. We also know that nowadays most things are digital. Not everything. But quite a bit. So we think that the folks helping to define why you exist and why consumers should give a shit, should be the same folks that bring that message to life, across channels.

Does that mean you only take on full-service engagements?

No. While much of what we do is help businesses go to market, we also work as specialists at times. Meaning, we take on projects building websites, shooting content, building campaigns, establishing positioning and naming, voice & tone, etc.

Who do you typically like to work with?

We work with people that are doing something good for the world. Often, this means working directly with founders to help them bring their vision to life. Other times, it’s with select fortune 500 companies. We started Zero in search of a better quality of life and value the time we spend making things with people. If we’re going to solve problems together, we might as well enjoy it.

Hmm sounds pretty cool, tbh. What services do you offer?

Branding, design, content & technology:

  • Naming
  • Brand Strategy & Positioning
  • Logo & Identity
  • Voice & Tone
  • Brand Books & Style Guides
  • Art Direction
  • Copywriting
  • Illustration
  • Styling
  • Design
  • User Experience Design
  • Full Stack Development
  • Mobile & App Development
  • Ecommerce
  • Packaging
  • Content Strategy & Production
  • Content Production
  • Brand Activations & Experiences
  • Digital & Traditional Advertising
  • In-store Retail Design

DANG, Y’ALL ARE COOL. WHAT’S THE PROCESS TYPICALLY LIKE?

Full-service partnerships: Discovery & Research → Strategy & Voice → Branding & Identity → UX & Content → Design & Development → BFFs

Nice, I need all of that. How much do you charge?

It depends on the length of the engagement, complexity, and deliverables - but our studio minimum is $100k.

But wait, I have more questions

Windmill

Let's get breezy.

Strategy, Design, Copywriting, Art Direction, UX, UI, Development, Packaging, Content Strategy, Production

We partnered with Windmill to launch their fresh take on AC, with simple installation and a beautifully designed product to help you take care of your air.

https://images.prismic.io/zero-2020/2427f7ce-4ded-40fd-b007-6e89fd1d6575_Windmill-Desktop-Home-Hero-Header.jpg?auto=compress,format
https://images.prismic.io/zero-2020/bd1bebb8-b206-4e20-a8de-d177828a5514_Windmill-Desktop-Home-Temp.jpg?auto=compress,format
https://images.prismic.io/zero-2020/15e4620c-3c09-4033-8b24-0c6495ea7abb_Windmill-Desktop-Home-Story-min.jpg?auto=compress,format

It's no surprise that AC units aren't great for the environment, so we helped Windmill strategize transparency around the ecological impact ACs have,
and communicate steps the consumer
can take to recycle their old unit.

Installing an AC unit can be tricky, especially for city dwellers. To make sure Windmill is right for the consumer's space, we developed a user friendly quiz flow to mitigate any installation surprises.

https://images.prismic.io/zero-2020/8f075f2f-60b6-47ae-9317-16b3cb1573bf_1440_Windmill-Quiz-Window-Type_Q1.jpg?auto=compress,format

We extended the brand system from the website to the packaging, supporting the user to ensure a breezy installation.

Press
Awwwards Forbes

Visit Windmill ➚➚

Other projects

Zero is a digitally-native branding agency with offices in New York and Milwaukee. We build next generation brands and digital experiences.

Read moreabout us

NYC
Brooklyn

MKE
Third Ward

Welcome to the Meataverse - New launch for Chomps 🍖

New Chomps Site by Zero 🍖

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